Value-added distributor
Takes proven technologies to market at scale
What we learn from customers across the region shapes the companies the accelerator backs.
Your local partner
for growth in MENA.
NeoCity partners with international companies to establish and grow their businesses across the Middle East and North Africa. We provide investment, joint venture opportunities, and local operating support, with a focus on real estate and the businesses that build, operate, and serve urban spaces.
Value-added distributor for the built world
Opening operations in the Middle East? Start with us.
NeoCity takes proven international built-world technologies into the region’s real estate and construction market. We set you up locally, open doors to customers, run your pilots and operate alongside you as you grow.
- 01
Market entry
Local setup in the region
- 02
Localization
Adapting your offer to local demand
- 03
Sales and distribution
Commercial development and customer access
- 04
Pilots
Proof of concept with leading developers
- 05
Operations
Implementation and local operations
- 06
Capital
Investment and joint ventures
Value-added distributorfor the built world
- 01
Tell us what you build
Share your product and where it works today.
- 02
We agree the structure
Distribution, joint venture, operating partnership or investment.
- 03
We launch in market
Local setup, customer access and pilots, then growth across the region.
Tell us what you want to bring to the Middle East.
Share a few details about your company and our team will be in touch.
- Office
- Riyadh, working across MENA
Thank you.
Your message is with our team. We will be in touch shortly.
Two engines,
one platform.
Our distribution business and our flagship accelerator work in tandem, each strengthening the other.
The Future Built Assets Accelerator
Backs early-stage companies and proves them in live pilots
Its graduates gain a direct route to customers through our distribution network. Owned and operated by SWG Middle East.
Visit the accelerator
We provide execution capital for the built world.
NeoCity works across the Middle East and North Africa from its base in Riyadh. Depending on the opportunity, we participate through direct investment, joint ventures, or operating partnerships.
About NeoCity- 01
Local partnerships and operations
We support market entry, local setup, commercial development, and operations. We work with our partners to adapt their offering to local demand and establish the capabilities needed to operate.
- 02
Investment and joint ventures
We invest in selected companies and establish joint ventures to support regional expansion. Each partnership combines the company’s products, brand, or expertise with NeoCity’s local capabilities.
- 03
Investment management
We assess investment opportunities, oversee portfolio performance, and work with the businesses we invest in to support their development.
Our investment thesis is the real estate value chain.
A building creates value long after the ground is broken. We invest across every link of that chain, from the site to the people who live and work inside.
- 01
Build
Construction, building technologies, materials, and infrastructure.
- 02
Operate
Property management, building systems, and operational services.
- 03
Use
Workspaces, hospitality, and services for residential and commercial spaces.
Building the future with the region’s boldest players.
National programs, visionary developers, global technology brands and investors. The ecosystem we move with keeps growing, and there is always room for the next partner.
Our flagship accelerator is supported by these partners.The Future Built Assets Accelerator
The NeoCity Brief.
A weekly note on partner activity and built-world market signals, plus the NeoCity magazine.
Discuss your plans for the region.
Contact us to explore market entry, a local partnership, a joint venture, or an investment opportunity.